DES MOINES, Iowa – December 17, 2013 – BirdDog, the leader in recruiting and applicant tracking solutions (ATS) for the construction and skilled trades industries, today announced that it has formed a partnership with Warm Thoughts Communications. Since 1991, Warm Thoughts has been consulting with companies in the residential energy services industry to maximize the strategic, marketing and operational developments in this exciting sector.
The BirdDog and Warm Thoughts partnership will bring skilled trade specific expertise to BirdDog clients to help them grow their customer base. Warm Thoughts works specifically with companies in: Heating Oil/Propane, HVAC, Home Performance Contracting, and Energy Efficiency Programs. BirdDog clients in these industries can access a variety of services through Warm Thoughts, including but not limited to growing business online, email marketing, improving customer communications, and building marketing plans.
“Marketing and recruitment solutions have amazing synergy as a company’s brand impacts their ability to hire great people. As the leader of energy marketing services for over twenty years, we’re proud to partner with BirdDog to help our clients find the talent they need to grow,” said Blaine Fox, VP of Business Development at Warm Thoughts Communications.
“An organization’s company brand extends into their employment brand. The partnership with Warm Thoughts gives us another resource we can provide to help our customers promote their company, hire top talent, grow their businesses and be more successful,” said Bryan May, EVP of Business Development at BirdDog.