Tools for Social Media Recruiting: The Hashtag

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It’s no secret that social media can be good for business, but most people don’t know that it can also be invaluable for recruitment. BirdDogHR’s Michelle Stedman wrote an article for HRO Today about using the right hashtag to reach the right talent.

Hashtags are a string of characters behind a pound sign. They mean different things on different platforms but typically hashtags are used for organizing ideas or topics. An example would be a job seeker searches Twitter for #Jobs. In return they’ll see an entire feed of people and companies posting their job openings. Or they could search #HRJobs or #TexasJobs.

In the article, Stedman dives into the different kind of hashtags and two of the platforms that utilize them: Twitter and Instagram. Learn more about using social media for recruiting.